GOME Electrical Appliances Holding Limited is one of the largest privately-owned electrical appliance retailer in Mainland China and Hong Kong. It was founded by Wong Kwong Yu (Huang Guangyu), a Chinese billionaire, in Beijing in 1987. Its brand name "GOME" was first adopted in 1993. Since 1999, it has developed outside Beijing and established retail outlets in other China cities. It was listed on the Hong Kong Stock Exchange in 2004. As of 2008 Wong is the chairperson, the controlling shareholder, and the director. The company is incorporated in Bermuda.
In November 2008 the Hong Kong Stock Exchange indefinitely halted trading of the company shares after police revealed that Wong was under investigation for stock manipulation.