Thu, June 17, 2010
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Game industry goes 3D

2010-06-17 06:58:06 GMT2010-06-17 14:58:06 (Beijing Time)  SINA.com

Electronics hardware makers Nintendo, Sony and Microsoft unveiled new 3D and motion-controlled game devices, hoping to lure new users.

Nintendo, Sony and Microsoft have unveiled new 3D and motion-controlled game devices, hoping to lure a new generation of users.

At the E3 industry show in Los Angeles, Sony introduced the "Move", which employs a wand-like controller to double as everything from a tennis racket to bow and arrow.

Sony Computer Entertainment America chief Jack Tretton says the precision of its system due in stores in September will please even hardcore gamers.

"I think people's appetite have been whetted by a simpler interface. But, ultimately accuracy is what consumers look for. Because, if you are out there trying to hit a ball and motion is not lining up accurately, it doesn't feel like the experience of hitting a ball in real life."

Nintendo unveiled its 3DS, a handheld console offering games and 3D movies without special glasses.

The $60 billion gaming industry sees 3D as the next big thing in gaming.

"I'm actually pleasantly surprised with it. I was skeptical when they told me the DS would be in 3D, it was like how would that happen? But, as you can see hear, it has this little slider, if you eyes get tired of the 3D you are not stuck in 3D. But, at the same time if you want that extra depth it gives, you can switch it to 3D and it is like looking into a window into whatever you are playing."

U.S. game industry sales are down over 10 percent this year through April, but new technology is expected to drive spending ahead.

Microsoft, meanwhile, unveiled its "Kinect" motion-sensing game, which it will begin selling in early November.

Dan Sloan reporting.

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